Hi: 
Can anyone advise me on how to interpret Google Analytics numbers versus Urchin? 

Urchin is telling me that our website's visit numbers dropped significantly over the past year, while GA says we had significant growth. GA's absolute numbers are lower, of course, but the trends are totally different. 

Can anyone advise on which to believe, how to interpret, etc? 

Apologies for cross posts; I know both groups use these tools. 
Thanks. 
Ann
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Ann Nordby
Web Manager
University of Minnesota | Extension Center for Youth Development
1-612-624-9343

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extension.umn.edu/youth

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