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From:
Eva C Young <[log in to unmask]>
Reply To:
UofMN Web Standards <[log in to unmask]>
Date:
Thu, 25 Apr 2013 15:52:21 -0500
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In general I like Google analytics better - except for the inability to
obtain accurate reports on hosted pdfs, word documents, excel documents and
power point documents.

Eva


On Thu, Apr 25, 2013 at 3:41 PM, Andria Waclawski <[log in to unmask]> wrote:

> As I understand it (and I know some of you out there know much more than I
> do), a key difference lies in Urchin’s analysis of server log files and
> GA's javascript tagging. While Urchin may give richer results (because it
> can access more data), GA allows for advanced segmentation, benchmark
> analysis, and event tracking.
>
> Maybe that doesn't help with the interpreting discrepancies part...
>
> /Andria
>
>
> On Thu, Apr 25, 2013 at 3:23 PM, Ann Nordby <[log in to unmask]> wrote:
>
>> Hi:
>> Can anyone advise me on how to interpret Google Analytics numbers versus
>> Urchin?
>>
>> Urchin is telling me that our website's visit numbers dropped
>> significantly over the past year, while GA says we had significant growth.
>> GA's absolute numbers are lower, of course, but the trends are totally
>> different.
>>
>> Can anyone advise on which to believe, how to interpret, etc?
>>
>> Apologies for cross posts; I know both groups use these tools.
>> Thanks.
>> Ann
>> --
>>
>> *Ann Nordby*
>> Web Manager
>> *University of Minnesota | *Extension Center for Youth Development
>> 1-612-624-9343
>> [log in to unmask]
>> extension.umn.edu/youth <http://www1.extension.umn.edu/youth>
>> Read our blog! Youth Development Insight<http://www1.extension.umn.edu/youth/research/>
>>
>>
>>
>
>
> --
> *Andria **Waclawski*
> Creative Services Lead
> Office of the VP for Research <http://www.research.umn.edu/>
> University of Minnesota
> [log in to unmask]
>  612.625.6093
>
> *Stay connected via our
> research blog <http://researchumn.com/> & business blog<http://businessumn.com/>
> *
>



-- 
Eva C Young
Policy Librarian
University Policy Office
Office of Institutional Compliance
Voice:  612-624-4372
Email: [log in to unmask]
Web:  http://www.policy.umn.edu


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